Ambulance Service Manager (ASM) Program
Ambulance Service Manager Program
A diverse faculty of experts in the art and science of EMS leadership as well as current leaders of successful systems work with participants to explore their individual skills, gaps and commitments necessary to be an effective leader in today’s EMS services. Along the way, attendees form lifelong friendships and establish professional networks.
ASM FALL 2026
Begins: Sept. 8, 2026
Learn More & Register Below
ASM SPRING 2027
Begins: Feb. 1, 2027
Learn More & Register Below
The Curriculum
The Ambulance Service Manager program is a certification course designed to immerse participants in an engaging learning environment.
The course begins with students completing coursework and participating in discussions online in preparation for the in-person sessions. The attendees cometogether for six days of in-person, experiential learning, followed by several weeks of continued online discussions and group project work before the program culminates in another six-day in-person session. Case studies are used frequently throughout the course, providing real-world applications of the theories and allowing participants to work together to make decisions faced by EMS managers every day.
Topics
Fall Course Details
Each onsite week begins Sunday at 8:00 am and runs through Friday 2:00 pm (you will need to arrive on Saturday). Each day begins promptly at 8:00 am. Tuition includes both online and onsite sessions, materials, a work style profile and 360 survey. All sessions are required to successfully complete the course. Laptop with Wi-Fi, PDF reader, and Office Productivity Suite is recommended, but not required. View a draft syllabus.
The ASM Program will be held at the Embassy Suites Brooks, 7610 S New Braunfels, San Antonio, TX 78235. The discounted room rate is $149 per night. Reservations can be made online here: WEEK 1 and WEEK 2. Room blocks expire September 29 for week 1 and November 5 for week 2. Discounted rate cannot be guaranteed after this date. You can also make your reservation by calling the hotel directly at 210-534-1000.
The Embassy Suites is just 16 miles from the San Antonio International Airport (SAT). The hotel does not provide a shuttle. Transportation options can be found on the hotel’s website.
Class is scheduled to end at 2:00 p.m. on each Friday. In order to allow for travel time and recommended early airport arrival, do not schedule return flights earlier than 4:00 pm (4:30 pm if you will have a rental car). Participants will not be excused early or allowed to miss portions of the session due to preventable flight schedule conflicts.
All cancelations will be subject to a $100 administrative fee based on date of cancelation. Refunds will be processed less a 25% fee if cancelled before July 27, 2026; less a 50% fee between July 28, 2026 and August 10, 2026. No refunds will be processed after August 10, 2026. Cancelations must be in writing to Fitch & Associates via e-mail (asm@fitchassoc.com). Telephone cancellations will not be accepted. Attendee substitutions from the same agency will be accepted if requested via e-mail.
Spring Course Details
Each onsite week begins Sunday at 8:00 am and runs through Friday 2:00 pm (you will need to arrive on Saturday). Each day begins promptly at 8:00 am. Tuition includes both online and onsite sessions, materials, a work style profile and 360 survey. All sessions are required to successfully complete the course. Laptop with Wi-Fi, PDF reader, and Office Productivity Suite is recommended, but not required. View a draft syllabus.
The ASM Program will be held at the Embassy Suites Brooks, 7610 S New Braunfels, San Antonio, TX 78235. The discounted room rate is $150 per night. Reservations can be made online here: WEEK 1 and WEEK 2. Room blocks expire Feb. 11, 2027, for week 1 and April 1, 2027, for week 2. Discounted rate cannot be guaranteed after this date. You can also make your reservation by calling the hotel directly at 210-534-1000.
The Embassy Suites is just 16 miles from the San Antonio International Airport (SAT). The hotel does not provide a shuttle. Transportation options can be found on the hotel’s website.
Class is scheduled to end at 2:00 p.m. on each Friday. In order to allow for travel time and recommended early airport arrival, do not schedule return flights earlier than 4:00 pm (4:30 pm if you will have a rental car). Participants will not be excused early or allowed to miss portions of the session due to preventable flight schedule conflicts.
All cancelations will be subject to a $100 administrative fee based on date of cancelation. Refunds will be processed less a 25% fee if cancelled before Dec. 7, 2026; less a 50% fee between Dec. 8, 2026 and Jan. 4, 2027. No refunds will be processed after Jan. 4, 2027. Cancelations must be in writing to Fitch & Associates via e-mail ([email protected]). Telephone cancellations will not be accepted. Attendee substitutions from the same agency will be accepted if requested via e-mail.
Testimonials
MMT Ambulance, New Berlin, WI ASM Fall 2024 Graduate “The ASM program was truly transformative. It not only facilitated a collaborative learning environment but also motivated us to engage in self-reflection. Bringing together leaders from across the nation was an incredible experience, and the seamless interaction and bonds we formed were remarkable. The two weeks in person were dynamic and enriching. I was also fortunate to network with our CCM counterparts. The contacts made were invaluable, but the friendships and memories created will be lifelong.”
I was honored to be chosen by my peers for the ASM award. My quote is always ‘lead by example and never forget where you came from.’
The opportunity to attend ASM with such an incredible group of professionals was so fulfilling, and the connections I made there will last a lifetime.
ASM exposes you to perspectives and concepts that you haven’t considered before. The faculty’s incredible expertise and wealth of knowledge, and the way in which the program is structured, created an ideal learning environment, where each of us gained the confidence to challenge ourselves and fully engage with the content. I am immensely grateful for the personal and professional growth, and I know I will continue to benefit from the many friendships I have made with so many incredibly talented EMS leaders.
ASM Leadership Award Recipients
Faculty
Participants in the Ambulance Service Manager program are led by Fitch & Associates team members Anthony Minge, EdD, Hannah Fitch, M. Div. and Jennifer Kirkland. Additional faculty with extensive experience supplement the course and ensure that participants learn the critical issues faced by today’s EMS leaders.
Graduates receive a certificate suitable for framing and are recognized at and receive a tuition discount at the Pinnacle Leadership Conference.
Ambulance Service Manager Program
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